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Father and son enjoying McDonald's in their living room.
Case Study

MCDONALD’S: LAUNCHING A NEW WAY TO SERVE FAST FOOD FANS

By Vixen Labs / February 9, 2022

This is the first official McDonald’s skill in the UK, generating a new way for customers to enjoy their favourite fast food experience safely and swiftly. A brand well-known for its excellent customer service, McDonald’s adopted voice technology to add value and reward loyalty.

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