Voice
Consumer
Index 2021
Sponsored By:
BACK WITH MORE VOICE INSIGHTS
We’re back with insights on how people use voice across not one, but three regions this time. The Voice Consumer Index 2021 is here to show you how to create meaningful experiences for your customers by getting granular about their voice consumption patterns, pain points, and even expectations for the future. The bottom line is that people see the value in Voice, but need more support from brands to navigate it.
6,000 INTERVIEWS, 3 COUNTRIES
The pandemic has definitely changed our Voice habits, with more and more people across the UK, Germany, and the US turning to their voice assistants for a seamless, touchless experience.
COVERING KEY SECTORS
This year we team up with the Open Voice Network and our research partners Delineate to uncover the latest Voice consumer insights across even more sectors, from Banking to Healthcare.
TRANSFORMING MARKETING
The report shows how voice activities align with the marketing funnel. Voice can be part of the marketing ecosystem and enhance the customer journey. People are ready, and brands can be there to guide them.
WHAT’S IN THE REPORT?
VOICE STATS
Right in the thrust of the pandemic, the need for voice grew widely. This is how people use voice.
STATS ACROSS DEVICES
The 2021 report shows voice usage patterns across multiple platforms and devices – from smart speakers to web and mobile.
CROSS-INDUSTRY ANALYSIS
Voice is everywhere. Have you ever wondered about its applications in Healthcare, Retail, and beyond? Here’s your answer.
GUIDANCE FOR BRANDS
Use the data to inform your strategy. Once you know what people expect from Voice, you can provide it.
GET THE VCI 2021
Get a glimpse inside people’s needs, wishes, and expectations from voice tech today. When you know what your consumers need, you can provide it.
partner
Open Voice Network (OVON) is an open source association of the Linux Foundation, dedicated to advancing open standards that support the adoption of AI-enabled voice systems.
OTHER REPORTS
For more key findings during the years, download our reports. Examine the shifts and turns in voice usage behaviour from 2020 onwards. Compare, review, restructure your strategy in line with the trends.
